When I started this branding project earlier this year I was immediately excited to share it with you all. Now that day is finally here!
Dan and Nancy Lyon approached me about branding for their new venture: BraveHearts - Equine Assisted Psychotherapy & Learning. BraveHearts offers team-building exercises, therapy, trust building and team-work activities. This is all done through work with horses.
I love working on branding projects because I get to learn so much about people, what drives them and their passion for their business. This project was no different, and I learned a lot about equine assisted therapy. Dan and Nancy have such a heart and commitment to what they do. They also have a deep desire to see people who are hurting be healed through therapy and trust building exercises with the horses.
Their brand is all about trust, courage and hope. We created the elements of the logo to be connected, because this therapy is welcoming and trust building. The BraveHearts branding is also clean but with a touch of rustic/western feel. Check out the final branding below!
BraveHearts is located in Kearney, Nebraska and is passionate about serving the Kearney community with this therapy and learning. I am so excited to watch them grow, and for this brand to serve them well!